The Equitable Leadership Table is a cohort-based training and coaching program that equip leaders with the skills and strategies to build inclusive workplaces. Learn More Here!
Wilson and Associates Coaching and Consulting is a Black-owned, Woman-led firm that partners with dynamic leaders to build the skills and strategies to promote equity and inclusion, both in the workplace and in society-at-large.
We believe that is that one's social identities (e.g. race, gender, ethnicity, skin tone, income, immigration status, age, sexual orientation, disability status, country of origin, etc) should not determine your opportunity to thrive.
We work with our partners to create team cultures, workplaces, and ultimately a society where one day this belief will be universal.
We help our partners create fun, supportive and innovative spaces where
our collective humanity is nurtured
our imagination is sparked
dreams are born
strategies are developed
and we co-create bright ideas for
advancing equity, and
creating transformations that stick.
Our Mission
We advance inclusion, equity, diversity, accessibility, and justice by helping leaders develop the skills and strategies they need to disrupt oppressive systems and habits and build the policies and practices that create conditions for people to thrive.
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Our Brand Promise
Wilson and Associates is your dedicated partner in cultivating a workplace where equity, inclusion, and employees thrive. We specialize in co-creating culture-change strategies tailored to your organization's unique needs, empowering your workforce through transformative training and practice, and building the skills of leaders to champion DEI and healthy workplaces.
Our commitment is to help you build a more equitable, empathetic, and inclusive environment, where every voice is heard, psychological safety is paramount, and access and inclusion are woven into the DNA of your organization. Together, we'll create a brighter, more inclusive future for your workplace and the world.
Our Values
We help leaders build the skills and strategies to create equitable and inclusive organizations. When working with clients, we hope to welcome people into our company culture where the feel warmth and a sense of belonging, as we begin to do important work together.
To do this, our work, decisions, and actions are guided by our beliefs and values, which are:
Dignity and Respect:
Every person has inherent worth and should be respected without conditions. We treat people with honor, understanding, and compassion and are committed to creating respectful and inclusive spaces free of identity-based harm.
Advancing Equity and Justice:
We acknowledge the inequities that have been created by systems of oppression, prioritize the perspectives of those closest to the harms created by these systems, and work to dismantle the obstacles that prevent people from getting what they need to thrive.
Embodying Integrity and Accountability:
We do the right thing, always. We deliver our very best, honor our commitments, and hold ourselves accountable for our actions.
Building Relationships & Community:
Fierce individualism will not get us to a more equitable and just world, or workplace. Leading transformations that stick requires we build strong relationships and work as a collective. Be an excellent teammate.
Embracing Authenticity:
We believe in keeping things real with our clients and partners, and that includes being our real selves (no code switching here!) and embracing all of our identities. This also includes telling important truths in service of the greater good.
Cultivating Joy:
Current ways of work can be toxic and joy-killing. We infuse positivity and enthusiasm into our work and relationships and foster a culture where everyone can find fulfillment in their contributions.
We believe in celebrating our achievements. We are committed to cultivating an environment where laughter, fun, and creativity can flourish, making our work together a source of joy for all.
Meet Chrysta
she/her
I’m Chrysta Wilson, founder of Wilson and Associates Coaching and Consulting, LLC.
For the past 25 years, I’ve been dedicated to creating workplaces and communities where people are treated with dignity and respect, and where equity and inclusion are more than ideals—they’re daily practices. My journey to this work is deeply personal, shaped by my family history, lived experiences, and a commitment to helping leaders and organizations create meaningful, lasting change.
*A Legacy of Resilience and Dignity* My story begins in the southern United States, where my ancestors have lived since the 1730s. They endured enslavement, sharecropping, segregation, and eventually, the fight for civil rights. I grew up as part of the first generation born into full legal civil rights, yet I witnessed Confederate flags still flying in townships across the region. This American story, rooted in struggle and triumph, shaped my values and the way I see the world. It taught me that how we treat one another—whether in life or work—is foundational to justice and equity. *The Path to My Work Today* Before founding Wilson and Associates Coaching and Consulting in 2008, I spent over 15 years in the nonprofit and government sectors, addressing systemic inequities through public policy, program development, and community planning. My focus was on dismantling the barriers created by racism, sexism, and classism, particularly as they impacted children and families. However, I saw a troubling pattern in both mission-driven organizations and corporate workplaces: a culture of burnout, overwork, and sacrifice. Unspoken rules demanded that people give all of themselves to the job, often at the expense of their well-being. I realized there had to be another way—a way to prioritize the how of work, not just the outcomes. *The Pivot: Culture Matters as Much as Results* As I advanced in my career, I saw how leadership practices directly influenced team culture and organizational outcomes. In one role, I led a diverse team of 35 people spread across Los Angeles County—the largest county in the U.S., home to more than 100 languages. I had to learn how to manage remotely, navigate cultural differences, and foster psychological safety before these concepts were mainstream. It was during this time that I began asking deeper questions: >How are we preparing leaders to build diverse and inclusive teams? >How are we equipping managers to regulate their emotions, lead with empathy, and create spaces where people feel heard? >And most importantly, how are we ensuring that workplaces reflect the dignity and respect people deserve? These questions led me to shift my focus from strategy and policy to culture and equity. What began as a career in public policy evolved into a 17-year journey of helping organizations reimagine leadership and culture. *The Four Levels of Change* If you take a closer look at my company’s logo, you’ll notice four concentric circles. These circles represent the interconnected levels of change our consulting focuses on in order to create transformation that sticks: -the individual, -interpersonal relationships & teams, -organizations, and, ultimately, -society. This approach is inspired by the socio-ecological model, a framework used in government systems change efforts to address complex challenges holistically, which is where my professional background is rooted. Transformation starts with each of us, rippling outward to create collective impact. *17 Years of Trusted Leadership* At Wilson and Associates, we partner with leaders across industries to create equitable and inclusive workplaces where people can thrive. Using our Recipe for Transformation framework, we help organizations align their values with their practices, building cultures that are inclusive, high-performing, and deeply human. Through leadership development, organizational culture change, and DEI strategies, we’ve worked with clients ranging from small nonprofits to Fortune 500 companies. I share insights on these topics on the Recipe for Transformation Podcast and in our weekly Friday newsletter, Recipe for Thriving, because thriving isn’t just a goal—it’s the foundation for better workplaces and a better world. *Outside of Work* When I’m not consulting, training, or speaking, you’ll likely find me enjoying the Southern California sunshine with my rescue pup, Eddy, a mini red poodle. I love hosting dinner parties with friends, baking Southern-inspired Bundt cakes, and getting my hands dirty in the garden. And when adventure calls, you’ll find me scuba diving or planning my next dive trip someplace warm.
